Introduction
Marketing is an important driving force in boosting sales, regardless of the size of the business. Different businesses employ varying types of strategies to meet their marketing and advertising needs.
Very few marketing strategies can be useful for multiple types of businesses, though a number have shown to be effective all across the board. Banners have proven to be a useful means of advertisement for different occasions, especially when used creatively.
From traditional banners used to promote local businesses to corporate banners displayed at ceremonies or events, all of which are available on HelloPrint, here are some innovative banner designs for every occasion:
Banners for small businesses
Small businesses thrive by creating relationships with their local community. Banners for small businesses should include attention-grabbing deals to attract potential customers. An easily understandable call to action is also very important.
Multiple types of banners would work well for small businesses, but retractable banners are a perfect fit. Portable, easy to set up, and also providing a professional look, retractable banners are the right fit for a small business. Retractable banners work well for businesses on the move, but they will also sit comfortably right outside your store for short- and long-term use.
Company event banners
Company event banners should place greater emphasis on representing their brand through the colors they display with their banners. They make use of a cool, minimalist color scheme that gives the business a professional and classy look. They aim to give customers a sense of exclusivity and the idea that this company is worth the price.
Fabric banners work well for company events. They provide a calm and sophisticated look, are fitting for trade shows and conferences, and are an option as an alternative form of interior decoration. Lightweight and easy to replace, fabric banners can also be changed every couple of months to give the company’s interior a fresh look.
Street displayed corporate banners
This type of banner is usually hung from lampposts or seen in traffic. They are used frequently to advertise larger corporate bodies, like banks advertising new banking deals or telecom companies advertising new data options. These types of banners are usually more mass-produced, so they are hard to miss.
Due to these types of banners being produced en masse, mesh banners are an excellent choice. Mesh banners provide an excellent outdoor option for street display. Its perforated design makes it resistant to strong winds and reduces the risk of damage in breezy weather conditions.
Special event banners
Customers are always more likely to patronize a business that possesses a strong sense of community. Banners are excellent for displaying sponsored events like fundraisers, concerts, charities, or sports leagues. Use high-definition images and eye-catching typography to attract potential customers to the community your business offers.
Ensure to make use of attention-grabbing headlines like “you don’t want to miss” or “a concert like no other” to captivate both new and returning audiences alike. Make use of lines like “first Saturday of March” instead of regular dates to make sure the day sticks in the viewers minds.
Special event banners will stay outdoors for long periods of time and cannot risk damage until the event itself. Vinyl banners provide an excellent option for producing special event banners due to their versatility and durability. Vinyl banners are built to withstand weather elements like rain, heat, and wind and remain undamaged except in extreme conditions.
Banners for e-commerce
Banners for e-commerce sites work like regular banners. They are designed to attract the viewer with images of things they might need at that point. The banner would be equipped with a link to the site, which can generate clicks and traffic to the site. E-commerce banners possess the ability to turn viewers into potential customers.
Banners for personal sites
These types of banners are built to showcase the skills and services an individual has to offer. They use interactive colors that can catch the eye of the reader and cause viewers to stop by and read through the banner. These banners create traffic on the personal sites by generating clicks from readers.
School banners
These types of banners are displayed on or around the school campus to bolster school spirit or ease up the learning experience. There are different ideas for school banners depending on the area on campus where they are to be displayed. Here are some of these ideas:
Classroom banners: There are a number of banner ideas that could be implemented in a classroom. Combining these ideas well can improve the energy a classroom gives.
Motivation is key to the learning experience. Banners containing motivating quotes and images that the students find relatable, which could be images of super heroes or cartoon characters, can help improve the classroom atmosphere.
A motivated class is more open to learning. Include banners containing infographics to speed up the learning process. Feature fundamental knowledge relevant to that subject, like the multiplication table in a mathematics class or parts of speech in an english class.
Hall banners: In the school halls, you want banners that the students can find generally relatable. Use photos from the school year that highlight special moments, like the school football team scoring in the final minutes against a rival school to win the match; the images raise school spirit and bring fond memories to the school halls.
School yard banners: The school yard is where information about the school should be displayed. The name of the school should be visible around the yard, as should the motto and what your school represents. It is best to go with mesh banners in the school yard to withstand weather conditions.
Conclusion
Banners, when used creatively, can serve multiple purposes. They can help grow your brand, showcase your product, or even educate a child. Meet all your business needs through a tried and trusted means of information carriage.
