Is your company ready for a technology-first global economy?
Yesterday’s crucial technology may not deliver the same exceptional results tomorrow as customer demands evolve. Staying ahead in digital transformation requires confidence in your company’s future adaptability in a constantly changing landscape. Keeping up with the rapidly evolving customer experience technologies can overwhelm any organisation. But it’s never been more crucial to understand where digital transformation trends are heading when it’s a key component of your organisation’s success.
Exceptional customer experiences are a simple extension of your brand when our research and industry knowledge is on your side. Firms in the technology field, such as behemoths like Amazon, Google, and Facebook, are increasingly hungry for MBA talent to help drive their businesses. To land jobs in these and other companies, an MBA grad may need a unique combination of talents, including management skills and an understanding of complex technology. Not surprisingly, business schools and other executive education providers are offering more and more programs on various aspects of digital transformation.
But which one is the best match for you?
1. Driving Digital Transformation Within Sales, Warwick Business School
Sales is one of the functions most fundamentally transformed by digital technologies. From lead generation to after-sales service, tasks are being increasingly replaced or enhanced by technologies such as virtual communication, e-commerce channels, analytics, and artificial intelligence. Warwick Business School’s Driving Digital Transformation Within Sales helps you overcome these three difficulties. You will learn about the key trends in the digital transformation of sales, exploring how analytics can transform sales decisions and the impact of AI and automation technologies. You will also develop an understanding of the factors that determine success or failure when digitally transforming your own sales function. Plus, you will learn how to effectively manage and drive change in your organisation.
2. Chief Technology Officer Program, Wharton University of Pennsylvania
Created by skilled tutors at the Wharton University of Pennsylvania, this curriculum focuses on improving your knowledge about the core modules of chief technology officer. In this program, you’ll learn about the three critical elements of CTO, including technology trends, mastering innovation, and technology strategy. You’ll get to explore how to implement innovative technologies with appropriate tools and techniques to thrive throughout your organisation. The program covers various core learning modules and electives that focus on specific areas, such as Technology Strategy, Technology Trends, Mastering Innovation, the Future of Technology, and Product Management. After program completion, you’ll get to work on a capstone project created to help you dive deeper into the lessons learned during the classes.
3. Driving Digital Change – People & Processes, ESSEC Business School
ESSEC’s “Driving Digital Change – People & Processes” executive education program is a transformative learning experience designed to empower business leaders with the essential skills and insights to navigate the complex landscape of digital transformation. This program delves into the critical intersections of technology, organisational culture, and human dynamics, providing participants with practical strategies to lead successful digital initiatives. Through a blend of cutting-edge curriculum, real-world case studies, and interactive discussions, participants will gain a deep understanding of how to effectively drive digital change by optimising both people and processes within their organisations.
4. Digital Transformation Program, National University of Singapore
The National University of Singapore offers a full Digital Transformation Program for both Singapore residents and international students. This program is available online and includes a unique certificate structure, with a central focus on preparing students for specific job roles, such as digital operation managers, project managers, and marketing executives. Individual courses range from foundational digital transformation learning to more advanced topics covering leadership and management subjects.
5. Leading Digital Transformation, Columbia Business School
The Columbia Business School Leading Digital Transformation program is available as a 3-day, in-person event or live online program. This program is designed for managers and upper-level executives responsible for formulating strategies and driving digital change in their organisations. It includes a mix of practical frameworks, case studies, and hands-on learning delivered in lectures and interactive group formats.
6. Leading Digital Business Transformation, IMD
IMD has been at the forefront of digital transformation even before it launched its Center for Digital Business Transformation in partnership with Cisco. Leading Digital Business Transformation brings you the best business insights for the digital age tapping into the latest research from the Global Center for Digital Business Transformation. This digital transformation program helps you assess how your company should evolve to extract the most value from digital technologies and business models. The structure of the course is very practical and forces participants to apply various tools to come out with a digital business transformation roadmap. By the end of this program, you’ll understand how digital technologies and business models are radically changing competitive dynamics across industries, and moreover, you’ll learn how to make your organisation more agile, define a plan of action for digitisation across your organisational value chain and be ready to make the transformation happen in your company.
7. Transforming Your Business with AI, INSEAD
From automation to forecasting patterns in data, artificial intelligence is empowering significant and rapid change with far greater accuracy and speed than human beings. Transforming Your Business with AI will equip you with practical frameworks to work with data scientists and programmers, showing you how to commission analysis, and analyse the results you receive, to accelerate productivity and competitive edge for your organisation. This program is designed for senior executives who want to understand how they can make their organisations AI-ready and leaders and senior executives seeking the comprehensive perspective they need to lead in a digital world, with a focus on the strategic, organisational and innovation implications of AI and data technologies
8. Generate New Business Opportunities – The Entrepreneurial Mindset, University of Bath
The focus of the University of Bath’s programme is on creating the ability to identify valuable business opportunities by developing an entrepreneurial mindset. Through practical hands-on activities, you will explore tools and methods to scan global trends and identify opportunities. You will learn how design thinking can be used for idea generation and problem-solving to produce real innovation. Participants will learn how to analyse existing business models and understand the principles to generate business model innovation, leading to real value generation. By the end of the programme, you will understand the processes that both accelerate innovation and the generation of valuable new business opportunities.
9. Digital Marketing: New Trends and Technologies, Nottingham Trent University
Modernise your marketing strategy and stay ahead of the curve by learning about the latest digital trends and technologies. On this three-week course from the Nottingham Business School, you’ll discover the latest developments shaping digital marketing. From the Gartner Hype Cycle to consumer behaviour and marketing strategy, you’ll master key concepts and gain crucial skills for the future. This course is designed for new and seasoned digital marketing professionals who are interested in new training and professional development. The course will help participants position themselves on the job market and take their career to the next level.
10. Digital Innovation Strategy & Management, Chicago Booth Executive Education
A company’s ability to be agile, nimble, and digitally responsive was tested on a massive scale with the global pandemic. Chicago Booth’s “Digital Innovation Strategy & Management, Chicago Booth Executive Education” program provides the strategic tools to become a technology-centric organisation that infuses digital capabilities into its operating, customer, and business models to achieve sustainable growth. Participants will gain the frameworks to infuse technology advancements into the heart of their company and explore successful business models that drive innovation. What’s more, attendees will learn to embrace data and be less timid of artificial intelligence, thus allowing new ideas to emerge and a deeper understanding of your customers.
