Strategy in the Age of AI and Digital Disruption – INSEAD
February 24, 2025
€ 2,050
- Start dates: 24 Feb 2025 and 19 May 2025
- Location: Online
- Duration: 5 weeks
- Application Deadline: 10 Feb 2025
- Read more here: https://www.insead.edu/executive-education/open-online-programmes/strategy-age-digital-disruption
- Contact: [email protected]
Master the art of developing effective strategies amidst digital disruption
In the last decade, digital has become part of almost every debate and discussion around strategy and often, the central focus. The reason is simple.
Powerful and interconnected technologies today including the cloud and AI, mean any business going through a digital transformation journey will be handed lucrative opportunities, but will also have to face dramatic threats.
Strategy in the Age of AI and Digital Disruption is an online course that provides the strategic tools, concepts and perspectives that will allow you to develop a strategic response to the new digital possibilities and to then align your organisation for effective strategy execution. It will support you in becoming more proactive in the digital domain, help you turn digital threats into opportunities, and allow you to leverage digital to create competitive advantage and enhanced performance.
Key learning concepts in the programme curriculum
Strategy in the Age of AI and Digital Disruption is a five-week online course that will give you the tools to thrive in digital disruption. Each week delves into specific topics:
- Week 1 – Getting Fit for a Digital Age: From threat to opportunity, adapt to the digital age, understand effective online strategy and embrace AI technology in business.
- Week 2 – Follow the Value: Prioritise digital opportunities, explore the sharing economy and B2B value creation.
- Week 3 – Competing with Value: Achieve product-market fit, sustain value creation and manage competitive pressures.
- Week 4 – Executing on Digital: Execute digital strategies with agility, fostering a data culture and leveraging AI effectively.
- Week 5 – Seeing the Big Picture: Understand company value chains, learn from case studies and integrated activities, and explore the AI pitfalls.
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