Thriving During Crisis- Reliable Strategies That Can Help
Life is unpredictable and so is business. You may face a crisis at any point in time and things can actually go out of...
5 App Marketing Tips Your Business Needs to Know
Apps can be very powerful tools for businesses today. The right app can dramatically enhance your user experience and send your profits skyrocketing. However,...
CBD Marketing: 3 creative ways to promote your CBD brand
CBD is undoubtedly one of the hottest and most profitable products categories in the industry. Famous CBD brands are spinning up everything from tinctures,...
7 Reasons Why a Logo is Important to Your Business
When building a successful business, one of the key factors that you need to take into account is your logo. Creating a logo may...
Content Marketing Predictions for 2020 and Beyond
These times they are a-changing. In the marketing world, conventional methods that once attracted sales and inquiries are being left in the past due...
Popular Marketing and Promotional Strategies for Your Business
Of all the many reasons that clients purchase something, saving cash is among the top. The need to save is the reason why rebate...
Effective SEO Surfing: Ways to Boost your Marketing Campaign
You are watching your favorite show and there pops up an advertisement on your screen. All of your attention is now on the ad....
Having a CX Strategy Makes all the Difference to Your Brand
CX, also known as customer experience, is one of the essential elements of a business. Yes, it’s just as important as the products and...
Most Effective Marketing Strategies To Attract and Retain Customers
As a company owner, you are, by no doubt, very aware that your client base is the lifeblood of your overall business. Getting a...
How to Do E-Mail Marketing Like A Pro (Even If You’re Not)
E-mail marketing is a classic tactic that has been around for decades now. However, despite being an old tactic, e-mail marketing still has a...
What Makes a Business Unique?
Think about your favorite brands and businesses. Why are they your favorites? What makes them so special? Why do you keep coming back for...
How to Manage the Reputation of Your Business during the Pandemic
By William S. Harvey
Reputation is an invaluable intangible asset that impacts on how your staff, customers and other key stakeholders perceive your organisation. This...
5 Effective Tips for Branding your Business
Human beings are visual creatures, 80% of human impressions lean on our sense of sight, so images become etched into our memory (most people...
Picking the Right Digital Marketing Agency to Work With
Introduction
The Internet has dramatically revolutionized the way business is conducted, where it has made communication, research, and marketing easier than ever. Digital marketing is...
How to Market your CBD Business Online
At the moment of writing, the world is in the middle of a health crisis. As a result, some countries have quarantined citizens within...
Digital Marketing: 5 Things to Take Note for Singapore-based Businesses
Although digital marketing seems like it should be the same everywhere — the Internet has few boundaries, after all — local advertisers should be...
Why Address Verification Is Important To Your Business?
Accurate, updated and validated customer information is essential to any business. Next to personal details, the address is an important piece of information.
Basically, you...
5 Reasons You Need to Invest in Walkie Talkies for Your Business
Effective communication within businesses can be a challenge no matter what industry you’re in. Important messages can get lost in a sea of emails...
How Can Business Email Signatures Help Promote Your Content
Gone are the days when business people ended their emails with their name, position, and contact details. Today, many are already using their professional...
How Complaints Can Destroy Your Company Beyond Recovery
One of the things that you should try as much as possible to avoid when it comes to reviews is having a negative review....
Hybrid Strategies and the New Face of Retail
By Omar Toulan and Niccolò Pisani
How has the digital disruption affected the way customers shop and the factors that influence their decisions? One need...
What is Growth Hacking? Fatrank Explain Growth Hacking, As Well as How To Do...
Growth hacking is a digital market tool that aims at growth. It’s a relatively new field that has contributed to ridiculously high growth rates...
How To Get The Best Out Of A Facebook Business Page
Facebook is currently one of the most influential social media platforms and with this, using Facebook to advertise or market a business is highly...
What is Social Marketing Campaign?
Do you desire to take your social marketing campaigns to the next level? You want your social media accounts to become sales-generating funnels. In...
Launching a New Product in the New Year
If you’re excited for 2020 and the opportunities to start fresh projects, launch new products and drive your business to new successes, the good...
How Great Customer Service Can Spark Innovation
By Kai Hellstrom, Lead Product Manager, GlobalX
In order for a business to thrive, they must be able to their hold of their competitors by...
How to use Twitter more effectively for your small business
Nearly every business serious about growth uses social media. Why? There are millions of untapped users on these platforms. And though you won’t make...
Getting the word out: How to effectively advertise as a small business
When you’re creating a business, you need to think of the best ways to share your work with the world and get your name...
5 Easy Ways to Grow Your Instagram Following
There’s nothing like creating an Instagram account, publishing your first post, and seeing it live. But then something happens: nothing at all. No one...
Tips for When Setting Up New Business Meetings
Imperative to success for any business is bringing in a continues stream of new business in order for growth. Research on lead generation has...
Proven Ways to Boost Post Holiday Sales
During holidays, most stores reap big as shoppers purchase different things to make their holidays enjoyable. However, sales may diminish after the holiday spending...
Do You Realise How Scary You Are?
By Megan Reitz and John Higgins
Most managers know they need to create an environment where people can speak up in order to hear innovative...
Marketers Using Chats Like Magic
Technology is constantly evolving and digital media is increasingly playing a critically key role in marketing strategies for virtually every business. Chat marketing, which...
Comparison Review: Drop Cowboy Vs Text Marketer
Marketers face different challenges. Sales and marketing experts may sometimes find themselves hitting a wall as specific objectives seem too challenging to accomplish. As...
SEO And Social Media: How To Use Both In A Successful Campaign
When generating a campaign of any sort for your business, it is important to look into how one can help the other to succeed...
5 Tips on How to Get the Most Out of Your Amazon Advertising
Advertising on Amazon opens up a world of possibilities for sellers. There are hundreds of millions of potential customers using Amazon to search for...
Ace with your marketing campaign with URL tracking
Nowadays, in those digitalized times when everyone is able to start a business within seconds, running marketing campaigns for your enterprise is almost obligatory....
How to take your brand digital
Recent statistics have shown that of all the platforms available for marketing, including television, radio, print and outdoor that it is digital that is...
Luxury Fashion Retailers are Turning to Concept Stores
The decline of the high-street is inescapable. Every town centre in the country has experienced it to some extent or other. The major contributing...
Amazingly Good Sales Pitch Examples
Let’s face it — selling is hard work. Convincing a prospective buyer to trust you and consider your offer can be extremely difficult. It’s...
Ways to Plan a Right Influencer Marketing Campaign
Are you annoyed because your influencer marketing campaigns seem to be failing?
Despite all of your input, the results you seek do not seem to...
The Business Benefits of Sending Out Thank-You Cards
One of the most influential resources for a business owner is repeat business. Repeat business is established through two main approaches: providing a product...
Things to Implement in Your E-commerce Business to Get an Extra Edge
Making your e-commerce business stand out involves a complex interaction of many things. First off, it is never an easy process as the market...
Understanding consumer touchpoints to improve your business
Running a business can be difficult at times, which is why striving for better should always be at the forefront of everyone’s mind.
This is...
Will Customer and Business Interactions Disappear?
Many people think customer and business interactions have taken something off a backseat in some sectors due to the rise of online shopping and...
Copycats: Where Fashion and Pharmaceuticals Meet
By Gregory DeYong, Hubert Pun and Carol Lucy
Copycats are every industry’s nightmare. Consumers are becoming more budget-conscious and many start to favour generic products...
Revealed: The Display Advertising Trends of 2019
Advertising technology provider Bannerflow, has created an infographic revealing the four key trends affecting European display advertising in 2019.
Display ads continue to thrive in...
Market Your Small Business More Effectively Today
Small business owners need to be aware of how they can achieve marginal gains for their businesses. This is all about standing out and...
How Football Clubs Are Building Global Brand Equity
Some of the biggest brands in the world are football clubs. You only have to look at the insane amount of money some of...
Buying Market Share With Supply Chain
By Richard Markoff and Ralf W. Seifert
In an effort to meet customer demands and gain greater market share, companies offer non-monetary benefits in supply...
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AI Search Revolutionises Brand Discovery – Here’s How to Get Noticed
By Claire Snook
In 2025, AI-powered search is poised to become the foundation of how brands connect with their customers. Advances like ChatGPT, SearchGPT, as well as the strategic pivot from traditional search engines toward...
The Lawbreaker: How Deliberate Rule-Breaking Drives Innovation
By Doug Hall
Transformational ideas require a leap of faith. They require you to break free of your “adultness” to allow your mind to run free and unconstrained. This article presents one of the most...
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The Better Boards Podcast Series: Selling Bold Ideas in the Boardroom
The podcast and the article are brought to you by The Better Boards Podcast Series.
Have you ever wondered how to sell a bold idea in the boardroom? Not just an idea different from what your...
