“Net better Off?” Why companies should scale new, tech-based flexible work practices
By Jacques Bughin, Sybille Berjoan and Yuhui Xiong
By 2022, Shopify, a well-known global next-generation e-commerce platform had secured a perennial flexible work arrangement scheme...
Strategising GenAI: Open Source or Proprietary LLMs?
By Jacques Bughin
Generative AI and large language models (LLMs) are in the process of defining a future where the battlegrounds of business innovation and...
The Key Success Factors of a Powerful AI Factory
By Jacques Bughin
More and more companies are leveraging data and deep machine learning algorithms, leading to the emergence of the "AI factory" model. As...
Everybody Loves … Nvidia
By Dr. Jacques Bughin
Semiconductors are positioned at the forefront of innovation and digital transformation. With companies like Nvidia leading the charge and the semiconductor...
The EU AI Act: Trustworthy or Reckless AI?
By Jacques Bughin
Alongside the lightning-paced advancements in AI, a number of ethical quandaries have emerged, evidenced for example by deep fakes and incidences of...
Making Sense of DeepSeek
By Jacques Bughin
DeepSeek, a large language model built by China, has become both a sensation as well as a source of concern for the...
How AI Liberates the Transition to a Skill-Based Organisation
By Jacques Bughin and Jeroen Van Hautte
What do companies as diverse as Booking.com, Accenture, Revolut, GSK, Walmart, or Unilever have in common? Answer: they have...
Sorting Out the AI Gold Rush? Ten Opportunities in the Generative AI Value Chain
By Jacques Bughin and Duco Sickinghe
As the AI boom continues to accelerate, investors are keenly eyeing the generative AI sector for potential breakthroughs. Jacques...
Sorting Out the AI Gold Rush? Ten Opportunities in the Generative AI Value Chain
By Jacques Bughin and Duco Sickinghe
As the AI boom continues to accelerate, investors are keenly eyeing the generative AI sector for potential breakthroughs. Jacques...
Symbian or Uber? Thriving or Collapsing in Digital Business Ecosystems
By Jacques Bughin
"In an avalanche, no snowflake ever felt accountable,"
- Voltairei
What makes successful digital business ecosystems? Beyond a common evolutionary vision, we discuss the...
Beyond Bitcoins: The Future of Real Assets Tokenisation
By Jacques Bughin
The recent past has been turbulent for digital assets, including many Web 3.0 bankruptcies, a variety of scams and attacks, and new...
The Road Ahead for Large Language Models is Brighter than Claimed
By Jacques Bughin
1. LLM is dead, long live LLMs
Large Language Models (LLMs) have been the talk of the town for the past two years,...
What Is Your Quantum (AI) Strategy?
By Jacques Bughin
Introduction
Our history is full of big, bold investments united by their ability to mobilize resources and inspire progress and dominance, - from...
Hacking Trustworthy AI
By Jacques Bughin
In the aftermath of the initial AI tidal wave that has rolled across business and industry, there are signs that the emphasis...
Bitcoin is 15: Towards Adulthood or Speculative Bubble?
By Jacques Bughin
Globally, more than 15,000 businesses accept Bitcoin. To date, high flyers such as Microsoft, AT&T, Starbucks, Gucci, and Shopify accept Bitcoin in...
2024: What is the Near Future of Generative AI?
By Jacques Bughin
Generative AI has already made a big splash, but just how wet we're all going to get in the future is still...
AI Inside? Five Tipping Points for a New AI-based Business World
By Duco Sickinghe and Jacques Bughin
The “softwarisation” of our economies has continued unabated since Marc Andreessen’s note in its article in 2011 “Why software...
Crisis? What crisis? Why European Companies Should Double Down on AI Now
By Jacques Bughin, Francis Hintermann and Philippe Roussière
Whether it's a global pandemic, a major geopolitical conflict nearby, or now a rise in inflation that...
Crisis? What Crisis? Why European Companies Should Double Down on AI Now
By Jacques Bughin, Francis Hintermann, and Philippe Roussière
While in practice, it takes time for a tech revolution to unfold, multiple signs show the AI...
The Rise of the Intelligent Enterprise
By Jacques Bughin, Philippe Roussière, and Praveen Tanguturi
As more traditional companies are investing in AI, we explore best practices used by leaders to transform...
Why Fixing the Planet is also about Seizing Business Opportunities
By Jean-Marc Ollagnier, Sybille Berjoan, Dr Jacques Bughin and Yuhui Xiong
Companies’ efforts to become more sustainable can often be driven by regulation or government...
Resilience Is More than Being Able to Rebound: It Should Be Used As a...
By Jacques Bughin
While they may not be able to prevent pending economic crises such as those resulting from the COVID-19 pandemic, businesses can use...
ChatGPT Goes (not yet) to Hollywood
By Jacques Bughin
Will ChatGPT solve all of your organisation´s problems? Here are points to consider before you implement the seemingly magical AI tool.
Since its...
Looking beyond ChatGPT: Why AI Reinforcement Learning is Set for Prime Time
By Jacques Bughin
Companies must master AI—and all techniques, whether it is (un)supervised learning or reinforcement learning as is set to revolutionise predictive powers and...
How Productive Is Generative AI Really?
By Jacques Bughin
Generative artificial intelligence is invading the corporate suite and boardroom, surrounding the pros and cons of its use in the enterprise. The...
Does Generative AI Generate Jobs?
By Jacques Bughin
The evolution of AI and its quick adoption by organisations has predisposed many workers to the fear of losing their jobs to...
Now It is Time for AI Transformation
By Jacques Bughin and Ivan Gjepali
Unsurprisingly, the focus in the application of AI in business and industry to date has been on the potential...
TOP READS OF THE WEEK
AI Search Revolutionises Brand Discovery – Here’s How to Get Noticed
By Claire Snook
In 2025, AI-powered search is poised to become the foundation of how brands connect with their customers. Advances like ChatGPT, SearchGPT, as well as the strategic pivot from traditional search engines toward...
The Lawbreaker: How Deliberate Rule-Breaking Drives Innovation
By Doug Hall
Transformational ideas require a leap of faith. They require you to break free of your “adultness” to allow your mind to run free and unconstrained. This article presents one of the most...
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The Better Boards Podcast Series: Selling Bold Ideas in the Boardroom
The podcast and the article are brought to you by The Better Boards Podcast Series.
Have you ever wondered how to sell a bold idea in the boardroom? Not just an idea different from what your...
