Crisis? What Crisis? Why European Companies Should Double Down on AI Now
By Jacques Bughin, Francis Hintermann, and Philippe Roussière
While in practice, it takes time for a tech revolution to unfold, multiple signs show the AI...
The Imperative of the Vigilant Corporation
By Jacques Bughin
After COVID-19, now comes the appalling Ukrainian-Russian war, and the threat of stagflation. But if turbulent times rule –doesn't it pay to...
AI Inside? Five Tipping Points for a New AI-based Business World
By Duco Sickinghe and Jacques Bughin
The “softwarisation” of our economies has continued unabated since Marc Andreessen’s note in its article in 2011 “Why software...
Will China lead the twin transformation post-covid?
By Jacques Bughin and Sybille Berjoan
The Covid-19 pandemic has led many corporations to retrench in the short term—but the saying goes that no matter...
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AI Search Revolutionises Brand Discovery – Here’s How to Get Noticed
By Claire Snook
In 2025, AI-powered search is poised to become the foundation of how brands connect with their customers. Advances like ChatGPT, SearchGPT, as well as the strategic pivot from traditional search engines toward...
The Lawbreaker: How Deliberate Rule-Breaking Drives Innovation
By Doug Hall
Transformational ideas require a leap of faith. They require you to break free of your “adultness” to allow your mind to run free and unconstrained. This article presents one of the most...
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The Better Boards Podcast Series: Selling Bold Ideas in the Boardroom
The podcast and the article are brought to you by The Better Boards Podcast Series.
Have you ever wondered how to sell a bold idea in the boardroom? Not just an idea different from what your...
